Technology We Use
Frequently Asked Questions (FAQ)
Website design is an important factor for determining credibility for 48% of visitors Take a look at the top websites in your industry – is there a common theme regarding the website design? Try to stick with the design philosophy of the most reputable websites in your industry, especially if you are a new business that is fighting for recognition in the marketplace.
Customer reviews are trusted as much as personal recommendations by 72% of users
47% of users expect websites to load within 2 seconds Pay attention to website loading speeds – they must be under 2 seconds. Otherwise you run the risk of frustrating your website visitors. Most people would rather use your competitor than stick around for slow loading speeds.
80% of smartphone users access retail content Online retail store owners must have a mobile-friendly option that allows users to do everything they would via the desktop environment. Consider communicating to mobile clients differently as well, encouraging them to text or call with questions, which are more urgent forms of conversation.
86% of visitors want info about products/services on the homepage
The color theme improves website recognition by 80% It’s a good idea to select a color theme and stick to it so that repeat buyers can recognize your website. Part of branding yourself is to come up with a color theme that is different to your competitors.
Above the fold is not as important One of the most mind-blowing web design facts is that scrolling is accepted by most internet users nowadays. That means you do not need to have all your important content above the fold. If you feel that the website design would be better suited by elongating the content to below the fold then go for it!
Exit popups actually work Exit popups might seem like a frustrating part of website design for visitors, but they have been shown to add value. They are an effective way of capturing the email address of prospects that are about to slip through your fingers.
Maybe this isn’t one of those mind-blowing web design facts, since it’s actually pretty intuitive: filling out forms is no fun. Asking your audience to fill out a long form is an all-to-easy way to increase your bounce rate. When designing a form, you should only ask for the info that’s actually needed. Also consider removing a few of the form fields and asking for that info at a later date.
Every day 2.7 million blog posts are put online With such a high number of daily blog posts, it’s important to figure out how to stand out from the crowd. Instead of regurgitating content that is already published, try to create a new angle. This ensures you’re able to offer something fresh that the readers have never seen before.
Digital interaction influences 56% of money spent in the offline environment
Ad blocking cost online businesses $22 billion in 2015 For advertisers, ad blocking is a big problem — but there are a few ways to overcome it. As a website designer, you could ask users to turn off ad blocking so that advertisers do not suffer. Some webmasters also restrict or limit access if the ad blocking is not turned off.
Conversion rate is improved by a factor of 5.5 when personalized recommendations are made. Personalization can be woven into the website design in a number of ways. A product suggestion section could be used that’s reserved for displaying the products that the visitors is likely to be interested in – Amazon is a master of this.
There has been a 14% increase in the average connection speed This means you can get away with webpages that use up more bandwidth without decreasing in the loading speed. It somewhat frees up your creativity, as fewer restrictions are imposed on how many elements you can have per page.
Content created by peers has a lower chance of scrutiny You should consider adding ways of allowing community members to post content to your website. This might be in the form of guest posts, comments, and forum posts. You could also highlight forum posts that you feel add value via a blog post.
Increasing the loading speed of your website can prevent the loss of about 7% of possible conversions.
38% of your website visitors will stop engaging with your website if the website content or layout is not attractive.
48% of people cited that the design of the website is the primary factor in precisely determining the credibility of your business.
If it is given 15 minutes of time, 59% of the people will browse or read through something elegant designed rather than something boring and plain.
About 44% of the total visitors of the website will leave the website if there’s no contact information given.